Jonathan Gershuny is Professor of Economic Sociology in the Social Research Institute, University College London, and Emeritus Professor of Sociology, University of Oxford. He is the Director of the ESRC Centre for Time Use Research (2014-2024), also funded by an Advanced Grant from the European Research Council and by the US National Institutes of Health. He was previously a Statutory Professor of Sociology and Head of Oxford University’s Sociology Department. Appointed CBE 2017, he gave the first Millennium Lecture at 10 Downing Street in 1999 and won the Silver Medal of the Market Research Society in 1986.